Recently, Isaac Song attended a national career fair at the Malaysia International Trade and Exhibition Centre. The event was bustling with people, many of whom were dressed to impress, all hoping to land a job. Meanwhile, Isaac showed up in a T-shirt, casual jacket, sneakers, and shorts—not exactly the best-dressed person in the crowd. And no, I don’t have an OOTD photo to share. Granted, I was mostly there to catch up with a couple of friends who were working that day, but I’m still relieved I didn’t end up on someone’s TikTok as an example of “what not to wear.”
Finding the right job today isn’t easy. Companies are looking for candidates who bring both skills and a good fit for their team, but many job seekers are hoping they’ll secure an offer just by showing up to a career fair. Here’s the reality: a career fair isn’t about landing a job on the spot. Instead, it’s a great place to make connections, learn about companies, and start relationships that could lead to a job in the future.
Let’s break down how you can approach career fairs to make an impression that lasts and use this experience to grow your network, understand what companies want, and give yourself an edge in the job hunt.
Career Fairs Are for Connections, Not Just Jobs
Career fairs are set up to connect companies with talent, not necessarily to make immediate hires. They’re meant to:
- Introduce you to a range of companies you might not have considered.
- Give you a peek into each company’s culture, values, and current hiring needs.
- Offer you a chance to meet and engage with recruiters and sometimes even hiring managers.
Don’t walk in expecting to land a job right there. Instead, treat it as an information-gathering and networking opportunity.
Do Your Homework
Before you go, spend a bit of time researching the companies you’re interested in. Being prepared shows you’re serious and helps you stand out. Check out:
- The company’s recent news or projects that interest you.
- Current job openings or general roles they tend to hire for.
- Their core values and mission to see if they align with what you’re looking for.
Build Real Connections with Recruiters
Career fairs give you face-to-face time with recruiters, a rare chance when so much of today’s job hunt happens online. Here’s how to make a good impression:
- Introduce yourself confidently with a firm handshake, eye contact, and a quick introduction.
- Ask about the hiring process and what types of skills or qualities they look for in a candidate.
- Listen actively to their responses and ask follow-up questions. You’ll learn more than you could from a job description.
Grab a business card or get their contact info so you can follow up. A short thank-you email after the fair helps you stay on their radar. Recruiter deals with hundreds of CVs every day. You proactively following up with them to catch up on a suitable interval will help the recruiter to remember you better for suitable position when the time is ripe.
If Possible, Meet the Hiring Managers
If hiring managers are present, take the opportunity to meet them. They can give you insights into what it’s like to work in their department and what they’re looking for in a new hire. This is a great time to:
- Ask about the team’s goals and challenges and how the role you’re interested in contributes.
- Express your interest in their industry and what excites you about the company.
Remember: Making a good impression on a hiring manager can be huge. Even if there’s no immediate role, you could be top of mind when something opens up and the hiring manager can even ask recruiter to headhunt you.
Create Your Elevator Pitch
Career fairs are busy, so you need to make your introduction quick but memorable. Prepare a short pitch that covers:
- Who you are and a bit about your background.
- Your skills or experience that makes you stand out.
- What you’re looking for in a role and why you’re interested in each company.
Practice your pitch until it feels natural. Aim for under a minute but make it engaging – like a mini-conversation starter.
Final Thoughts: Make Career Fairs Part of Your Career Strategy
Going to a career fair isn’t just about getting a job – it’s about building relationships, gaining industry knowledge, and setting yourself up for future opportunities. Walk in with the right mindset, take time to connect with people, and leave a positive impression. That way, when the right role opens up, they’ll think of you first.